23/09
Porsche
Point of View
Campaign
For our esteemed client, Porsche, we embarked on an innovative journey by conceiving the „POV“ campaign. Distinct from conventional automotive advertisements, we opted not to showcase the car itself, but instead, we delved into the driver’s perspective. This visionary approach revolves around capturing and conveying the visceral thrill of driving. In a nod to Porsche’s iconic logo, the letters „PO“ are presented, seamlessly aligning with the brand’s identity. The space between „PO“ and „V“ serves as a canvas for your very own aspirations and dreams. Can you sense the essence of possibility that lies within this creative void?
![](https://framerusercontent.com/images/Rsi2mT9SywhHDrpAdzzI6Gvf108.jpg)
![](https://framerusercontent.com/images/IJYkKPuOfRKPlKIEOba1EaJzmdU.jpg)
![](https://framerusercontent.com/images/HRODJFWCOIZvyur521e0vq6KkCE.jpg)
23/09
Porsche
Point of View
Campaign
For our esteemed client, Porsche, we embarked on an innovative journey by conceiving the „POV“ campaign. Distinct from conventional automotive advertisements, we opted not to showcase the car itself, but instead, we delved into the driver’s perspective. This visionary approach revolves around capturing and conveying the visceral thrill of driving. In a nod to Porsche’s iconic logo, the letters „PO“ are presented, seamlessly aligning with the brand’s identity. The space between „PO“ and „V“ serves as a canvas for your very own aspirations and dreams. Can you sense the essence of possibility that lies within this creative void?